Privacy Policy

Last Updated: October 9, 2026
Effective Date: October 9, 2026

Welcome to Lovia.

Lovia is provided by Beijing Muxiaohua Technology Co., Ltd. (hereinafter referred to as "we" or "us"). We value your personal information and privacy protection, and will take appropriate security measures to protect the safety of your personal information in accordance with applicable laws and regulations.

This Privacy Policy (hereinafter referred to as "this Policy") is intended to inform you how we collect, use, store, share, transfer, publicly disclose, and protect your personal information, as well as your rights under applicable laws. Please read and fully understand this Policy before using the Lovia app.


Important Notice

  1. We do not integrate any analytics SDKs, nor do we collect device identifiers such as Advertising ID.

  2. We will only process information to the extent necessary for basic startup, secure operation, and page rendering.

  3. Only after you click "Agree" to this Privacy Policy will we enable the corresponding features, system permissions, or third-party SDKs as described in this Policy.

  4. If you decline or do not agree to this Policy, you may still browse some basic content within the app; however, features that depend on accounts, payments, AI interactions, voice, image uploads, and similar functions may not work properly.


Legal Basis for Processing Personal Information

Where required by applicable data protection laws (including the GDPR), we rely on the following legal bases to process your personal information:

How We Collect and Use Personal Information

1.1 Registration, Login, and Account Management

Lovia supports Google Sign-In as the only login method. When you log in via Google, we collect the following information from your Google account:

The above information is used solely for account creation, login verification, account management, and account security protection.

1.2 AI Companion and Character Interaction

When you use AI companion chat, character interaction, voice chat, and image sharing features, we may collect:

This information is used to:

1.3 Membership Purchase and Payment

When you purchase memberships or virtual benefits, we may collect:

All purchases on Android are processed through Google Play Billing. We do not directly collect or store your payment credentials such as bank card numbers or payment passwords. We only receive order status, payment results, and transaction serial numbers necessary to complete the transaction, for the purpose of confirming payments, activating membership benefits, displaying order records, and handling after-sales issues.

1.4 Customer Service and Feedback

When you submit feedback, complaints, or reports, we may collect:

The above information is used to verify issues, contact you, handle complaints and reports, and improve service quality.

1.5 Device and Operational Information

To ensure the safe and stable operation of Lovia and conduct troubleshooting, we may collect:

The above information is used for:

We do not collect Advertising ID (GAID) or any device identifiers for analytics or advertising purposes.

1.6 System Permissions

To implement specific features, we may request the following system permissions in the corresponding feature scenarios:

We follow the principle of "request as needed, scenario-triggered, minimum necessary." We will only request the corresponding permissions when you use the relevant features. You can revoke these permissions through your device settings; after revocation, the related features may no longer be available, but other features will not be affected.

How We Use SDKs and Similar Technologies

To ensure the basic functionality, payment capabilities, and safe and stable operation of the app, we integrate the following third-party Software Development Kits (SDKs).

2.0 Local Storage and Session Technologies

Lovia is a mobile application and does not use traditional web cookies. However, we use equivalent technologies on mobile devices, including:

These technologies are used solely for the purposes described in this Privacy Policy. You can manage or clear local storage through your device settings at any time.

2.1 Third-Party SDK Information List

SDK/Service Name Third-Party Entity Usage Scenario Types of Personal Information Processed Purpose Activation Timing Third-Party Privacy Policy
Google Sign-In Google LLC Google account login for authentication Google ID token, email (optional), display name (optional), profile photo URL (optional) Authenticate user identity, create and link account Enabled when user initiates Google Sign-In https://policies.google.com/privacy
Google Play Billing Library Google LLC In-app purchases and subscription management on Android Order information, transaction information, payment status Complete payments, confirm transaction status, process refunds, ensure payment security Enabled when user initiates a purchase https://policies.google.com/privacy

2.2 Special Notes

  1. We do not integrate any analytics SDKs. No device identifiers (such as Advertising ID / GAID) are collected for analytics or advertising purposes.

  2. The personal information processing rules of each third-party SDK are subject to the privacy policies officially published by the respective third parties.

How We Share, Transfer, and Publicly Disclose Personal Information

3.1 Sharing

We do not sell, trade, or otherwise transfer your personal information to outside parties for monetary or other valuable consideration. We will only share necessary information under the following circumstances:

3.2 Transfer

In principle, we will not transfer your personal information. If a transfer is required due to mergers, restructuring, asset transfers, or other reasons, we will inform you in accordance with the law and require the new recipient to continue fulfilling protection obligations.

3.3 Public Disclosure

In principle, we will not publicly disclose your personal information. When public disclosure is truly necessary, we will obtain your separate consent in accordance with the law or act in accordance with applicable laws and regulations.

How We Store Personal Information

  1. We store personal information collected and generated during operations within the territory where we operate, in accordance with applicable laws.
  2. We retain your personal information only for the minimum period necessary to achieve the purpose of the service, unless otherwise required by applicable laws and regulations. Specifically: account information is retained for the duration of your account; transaction records are retained for the period required by applicable tax and financial regulations.
  3. After account deletion, we will delete, anonymize, or otherwise process your personal information as required by applicable laws and regulations.

International Data Transfers

Your personal information may be transferred to and processed in jurisdictions other than your country of residence. These jurisdictions may have data protection laws that differ from those of your country. When we transfer data internationally, we take appropriate safeguards to ensure that your information remains protected in accordance with this Privacy Policy and applicable data protection laws, including the use of standard contractual clauses where required.

How We Protect Personal Information Security

We take reasonable technical and organizational measures to protect your personal information, including but not limited to:

How You Can Manage Your Personal Information

You have the following rights under applicable laws:

You can exercise these rights through the following channels:

In-App: [Me] → [Settings] → [Help & Feedback]
Email: taoqin168@163.com

Notice on Sensitive Personal Information

In the context of using Lovia, the following information may constitute sensitive personal information:

Unless necessary for feature implementation or required by applicable laws, we will not proactively or compulsorily collect your sensitive personal information. Please provide such information with caution.

Your Rights Under US State Privacy Laws (CCPA and Others)

If you are a resident of the United States, the following additional provisions apply:

To exercise these rights, please contact us through the channels listed in the "Contact Us" section.

Protection of Minors

Lovia is primarily intended for adults. Users under the age of 18 should read and agree to this Policy accompanied by a guardian. For minors under the age of 14, their personal information is considered sensitive personal information and requires guardian consent and stricter protection in accordance with applicable laws.

If we discover that personal information of minors has been collected without guardian consent, we will take deletion or other necessary measures as soon as possible.

Updates to This Policy

We may revise this Policy based on product changes, updates to applicable laws and regulations, or regulatory requirements. After updates, we will notify you through in-app pop-ups, announcements, settings page displays, or other appropriate means.

Contact Us

Product Name: Lovia
Operating Entity: Beijing Muxiaohua Technology Co., Ltd.
Contact Email: taoqin168@163.com
Phone: +86 18515219380
Address: 201-211893, Zone 6, Pinggu Park, Zhongguang Science and Technology Park, Pinggu District, Beijing, China
In-App: [Me] → [Settings] → [Help & Feedback]